More Than Business Advice from San Francisco + Where to Eat Near the W Hotel

Mastermind Weekend 1/16

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I'm Tina

I’m the owner of Carrots β€˜N’ Cake as well as a Certified Nutrition Coach and Functional Diagnostic Nutrition Practitioner (FDN-P). I use macros and functional nutrition to help women find balance within their diets while achieving their body composition goals.


An in-depth, 4-week reverse dieting course for women who feel like their metabolism has slowed down, think they might have hormonal imbalance and can’t lose weight no matter what they do.

Hi, guys! Happy Monday!

Our trip to San Francisco was great. Kerrie and I learned a lot at the Sales Pipeline Intensive (best practices for selling Nutrition House Software), but we also had plenty of fun, too! When we arrived on Wednesday morning, we immediately rented a car and drove to Muir Woods National Monument for some hiking and exploring. It was an incredible experience, and I’m so glad we made the trek (about an hour from the city).

The next morning, we were up and at ’em (ok, well, we were on East coast time, so we naturally woke up at 4:30 AM) for the Sales Pipeline Intensive, a two-day meeting hosted by our business mentor Dan Martell. I literally knew nothing about sales before this meeting, but now I can confidently say I know a few things! πŸ˜‰ But, seriously, it was an awesome experience and the information and frameworks provided by Dan as well as the opportunity to network with people in the SaaS space were truly invaluable. I’m so glad Kerrie and I went!

I realize a lot of you guys aren’t in the SaaS space, so instead of boring you with sales jargon, I wanted to share some “more than business” advice from the conference – tidbits and pieces of information that really resonated with me on a personal and business level.

  • The secret to saying young, according to John Kim, a speaker at the meeting, is don’t do the same thing for more than 5 years.
  • Startup/SaaS life is a roller coaster. You go from “I’m going to take over the world” to FML in the same day over and over again. The secret to dealing with this crazy ride is ENTHUSIASM in your work, life, everything.
  • If you want to become a better public speaker, always says yes.
  • On an airplane, initiate a conversation by simply asking: “Is this trip for business or pleasure?” If your seatmate doesn’t want to chat, no big deal. If they do, you have a new best friend by the end of the flight.


In addition to learning ALLTHETHINGS about sales, Kerrie and I also had a phenomenal time enjoying the delicious food scene in San Francisco. Holy cow, we ate well. And, for reference, all of the places mentioned below (minus one) are a quick walk from the W Hotel where we stayed. If you find yourself near the financial district in San Francisco, definitely check out these recommendations!

  • Blue Bottle Coffee – We went every day of our trip, and I even bought some to take home with me! I fell in love with the New Orleans Iced Coffee and can’t wait until the NEW Boston location opens! πŸ™‚
  • Juice Shop – Loved this place for a quick boost of nutrients! The staff was also super friendly!
  • The Grove – Awesome breakfast spot! Dine or takeout – just give yourself plenty of time. The line was out the door! I ordered the Avocado Toast with Poached Eggs and it was incredible.
  • Gaspar – Wonderful French brasserie and bar. We made a reservation on OpenTable and had no problem getting in on a Friday night. The wine selection and escargot were especially excellent!
  • Soma Eats – Great grab-and-go option with lots of healthy salads, sandwiches, etc. I ordered a big salad with salmon on top, and it was super fresh and flavorful.
  • Lao Table – Laotian cuisine with a modern twist and, oh, so tasty. It was super busy at lunchtime, but we scored some seats at the bar. I ordered the Chicken Satay with peanut butter (omgggg, so cool) and a side of steamed veggies.
  • El Techo – Not super close to the W Hotel, but it was worth the ride as it’s one of the only rooftop restaurants in San Francisco.



  1. Love your recap of San Francisco! We used to live in California but it’s been about 15 years since I’ve visited – I bet a lot has changed. (I was also a preteen so I’ve changed a lot too!)

  2. Blue Bottle is literally life changing when it comes to coffee! Its on my must-stop list everytime we go to the west coast. That and In-N-Out Burger (of course!)

  3. Oh, how I love that you posted this, “Startup/SaaS life is a roller coaster” , as a take away.

    It is so true, being able to clearly define your WHY every single day makes you re-direct your crazy moments to moving toward your end goal, living out the passion behind it.

  4. I love the idea of changing up your work routine every 5 years. That makes me feel better for being a bit sporadic in the career world. πŸ˜‰ Also, the New Orleans iced coffee sounds interesting. As a New Orleans native, I definitely had to check out that link, and they got the chicory part right! Typically chicory is only brewed as hot coffee, but I bet with the added sweetener it’s A-Okay as iced. Their brewing method is different too. If you’re interested in this method for cold brew, I highly recommend the Toddy brew and also recommend steeping for 24 hours before pulling your coffee. Cut 1:1 coffee/water. Bam.

  5. TCHO, a Bay Area chocolate company, uses Blue Bottle in it’s Mokaccino chocolate bar. I sometimes find them at World Market. So GOOD! Glad you had a great trip πŸ™‚

  6. Sounds like a great trip, for sure!! I’m not usually one for chatting with my plane neighbors, but I may have to try that next time!

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