• Koss Media Product Launch & Spinning with Dara Torres

    May 9, 2013

    If you follow me on Twitter and Instagram, you probably figured out what I was doing in Milwaukee yesterday. If not, I’ll tell ya right now!

    As part of a campaign with Fitfluential, I was invited by the Koss Corporation to attend a special media product launch of their new female-focused headphone line, which was co-designed by five-time Olympian, Dara Torres. Check ‘em out below! How fun are the colors?

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    The new Koss Fit Series are headphones designed for women by women. The female design team at Koss partnered with Torres to design two different models of headphones: FitClips, which use an over-the-ear design to ensure the perfect fit, and FitBuds, which are the smallest earbuds Koss has ever created. They’re just six millimeters—perfect for women’s smaller ears. Both of these headphones are sweat-resistant and come in five different colors.

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    When I arrived at the event, I was given a goodie bag with a couple of Koss “Fit 4 life” shirts inside and directed toward the locker room to change into workout gear for a private spinning class with Dara Torres later that morning. Once I was dressed, I met up with a bunch of Fitfluential ladies and then had a chance to speak with Michael J. Koss, the President and CEO of Koss, as well as John C. Koss, who is the founder of the Koss Corporation.

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    While we were chatting, John told us he was 83 years old, so Sarah asked him if he still works and goes into the office at Koss. His reply: “Yes, I go in and complain a lot and then go to lunch.” Haha! It was so fun to talk with him.


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    A little while later, Michael Koss thanked everyone for coming to the product launch and then introduced Dara, who briefly spoke about the design process for the headphones. She explained that she visited the Koss Corporation and worked with designers to create a prototype. From there, she shared her thoughts and provided feedback on it—from the overall design to the colors (the coral is her favorite)—in order to develop the final product.

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    After we heard from Dara, everyone got ready for spinning. Each bike had a pair of the FitClip headphones on the seat, so each of us had a chance to try them for ourselves.

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    John Koss made sure he didn’t miss any of the spinning action!

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    Ok, he didn’t take the spin class with us, but he peddled in his suit for awhile. I heard he’s actually a pretty active guy, especially for his age. Rumor has it that he works out 3-4 days a week, and, on his birthday every year, he does an unassisted headstand at his birthday party. How cool is that?! He definitely embodies Koss’ “Fit 4 life.”

    When we were getting our bikes and headphones set up for the class, Dara came over and helped Sarah with hers.

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    No big deal. (Seriously, how cool is that??)

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    Ready to ride!

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    The spin class was a lot of fun. It lasted 45-minutes and included a lot of hills. My buns were burning by the end! Spinning is definitely one of those activities where you get out what you put in.

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    Dara mid-workout!



    The Fitfluential gang post-workout!

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    After spinning, I grabbed a quick bite to eat: pizza!

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    Then, we had a chance to chat with Dara, who was incredibly friendly, open, and engaging. She talked with us for a good 15-20 minutes and answered every single question we threw at her. Some tidbits from our conversation:

    • She recently moved from Florida to Massachusetts.
    • Her new home has a gym in it, which she referred to as her “woman cave.” Some of the equipment in her home gym: two spin bikes, an arc trainer, recumbent bike, Bosu ball, stability ball, and a weight machine that does a ton of different exercises.
    • She works out 5-6 days a week, which includes 1-2 runs.
    • She doesn’t drink alcohol. In college, she was so into swimming, she never really drank and just never developed a taste for alcohol.
    • She couldn’t pinpoint a favorite moment from the 2008 Olympics (there were so many of them), but she said she appreciated the experience a lot more (than her first Olympics at 17 years old) because she had to work harder and overcome so many obstacles to get there.

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    Fitfluential + Dara Torres!

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    What a great opportunity! I loved meeting Dara Torres and trying the new Koss headphones (full review coming next week along with a giveaway). Koss and Fitfluential, thank you so much for inviting me to this special event!

    Question of the Day

    What professional athlete would you most like to meet?

    Disclosure: This campaign was sponsored by Koss through Fitfluential.

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    { 17 comments… read them below or add one }

    Ashley May 9, 2013 at 1:57 pm

    This sounds so fun! I’m always looking for headphones that won’t fall out when I run (I think I have weird ears) and I can’t wait for your review on these!


    Megan A. May 9, 2013 at 2:35 pm

    No Way! You were literally half a mile from my house. I live just down the block from Koss!

    It’s cheesy but I would love to meet Shannon Miller. I was a gymnast and I idolized her when I was little.


    Tina May 9, 2013 at 2:52 pm

    Me too! I loved her!


    Aaron May 9, 2013 at 3:14 pm

    Hmm, interesting concept (earbuds designed specifically for women). However, most quality earbuds already come with rubber ends of various sizes for this exact reason, every ear is different. Theres a great line made by Sennheiser partnered with Adidas, they are waterproof, come in different styles (behind the neck, in the ear, around the ear like these koss’) and they all come with various sizes. No need to say “these are for women” or “these are for men”. As a bit of a headphone expert I just wanted to add my 2 cents!


    Marcia May 9, 2013 at 4:02 pm

    It was such a fun day! Awesome meeting you! 🙂


    Tina May 9, 2013 at 4:42 pm

    You too! 🙂


    Kelsey @ Fueling Strong May 9, 2013 at 5:34 pm

    Dara is still in killer shape. I hope I have her body at that age!


    Brittany Michelle May 9, 2013 at 8:08 pm

    Dara is in rocking shape, and I’m not talking about just for her age, she’s inspiring. I need a new set of ear buds, broke mine at the Flying Pig this year….


    Elisabeth May 9, 2013 at 9:15 pm

    Dara is so inspiring! I’d love to meet her, but I’d also like to meet Andre Agassi, Pete Sampras and Steffi Graf (I’ve loved tennis since I was in elementary).


    Deb May 9, 2013 at 9:22 pm

    Looking forward to checking these headphones out!


    LEna May 10, 2013 at 1:34 am

    oh so cool!!! you got to meet Dara Torres in person!!!!


    Jennifer May 10, 2013 at 9:58 am

    I am in envy of the amount of things you are invited to due to your blogging & healthy influences. You are a very lucky lady, and a big inspiration as well.


    Lisa May 10, 2013 at 1:47 pm

    I LOVE that they served pizza! That’s what being healthy is…Balance! You don’t need only salad at every meal 🙂


    Tina May 10, 2013 at 1:53 pm

    Exactly! Plenty of healthy people eat pizza!


    Kelly H-Y May 10, 2013 at 2:45 pm

    OH MY GOODNESS … you spun with Dara Torres!! How cool is that?!


    Luv What You Do May 10, 2013 at 10:34 pm

    Man, Dara’s muscles are insane!
    What an awesome event!


    Nate May 13, 2013 at 10:47 am

    What an awesome opportunity! Those headphones look snazzy. Mr. Koss looks like he’s setting a new trend for spinning attire:-).


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